So…I ended up advertising a 20% discount on all services just for February.(still won’t drop below my minimum of course) So far, this has helped to generate word of mouth referrals pretty well. Apparently if home owners know it’s a limited deal, they are more likely to jump at it.
From the ones I’ve worked with, they are showing high interest in booking the same time next year too.
Just wanted to post an update in case anyone else faces a similar situation.
Now if the rain can just hold off a bit, I’ll be set!